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  • Five Lessons I’ve Learned From My Failures As A Copywriter.
    From the desk of Razvan Rogoz, I’ve failed as a copywriter. I’ve failed more times than I’ve succeeded. I’ve made stupid mistakes that had cost me and others money. Some of these mistakes were because I was lacking the specialized … Continue reading →
  • “I Don’t Know How To Write My Sales Copy –
    Where Do I Start?” Hmm… good question. And the answer is always the same — with your prospect. You start with what you know about him. What resonates. What makes this person tick. You don’t know anything about your prospect? … Continue reading →
  • Why I’m Deciding To Have A Clean Shave Daily…
    Hi. I want to give myself a clean shave every day or every two days. And I know this sounds boring as fuck, but let me explain… as there is something interesting to learn about this. The reason why I … Continue reading →
  • Want To Write Better Copy? Become A Better Communicator!Want To Write Better Copy? Become A Better Communicator!
    Hi, I strongly believe if you want to become a better copywriter, you need not become a better writer. You need to become a better communicator. This is a different skill because writing is mostly a function of rhetorics. You … Continue reading →
  • Why You Shouldn’t Fantasize When It Comes To Your Marketplace
    From the desk of Razvan Rogoz, There’s a joke in the start-up world. It goes like this … “If only the market would have read our business plan and followed it to the letter. Then everything would have worked out … Continue reading →